New Birdseye View Mapping Tool Enhances Brokerage's Online Search Capabilities
EMERYVILLE, Calif., Aug. 15 /PRNewswire-FirstCall/ -- ZipRealty , a national full-service residential real estate brokerage, announced today it will work with Microsoft to incorporate the Virtual Earth commercial online mapping solution into the search tools for ZipRealty's popular Web site. ZipRealty's clients, along with visitors to the company's Web site, http://www.ziprealty.com/ , are now able to use this mapping tool to view homes listed on local MLS systems. Nearly one million property listings in ZipRealty markets are expected to include this improved mapping functionality.
The Microsoft Virtual Earth platform provides rich graphical mapping functionality, powerful aerial maps and one-of-a-kind bird's eye imagery that allows users to zoom in at a 45-degree angle, providing tremendous detail on selected areas. The Virtual Earth function is a natural complement to ZipRealty's cutting edge existing home search tools.
"Incorporating the Virtual Earth mapping function into our growing list of Web-based search tools is our latest step in continuing our commitment to arm our clients with the latest technology to research and find the right homes for their needs," said Gary Beasley, ZipRealty's President. "We continue to strive to provide our clients with the best tools available to help them achieve their unique and personal real estate goals."
"We are delighted that ZipRealty has chosen to integrate Virtual Earth's mapping and location services into its online offerings," said Stephen Lawler, general manager of the Virtual Earth Business Unit at Microsoft Corp. "Virtual Earth's capabilities are well suited for the real estate industry, and it's great to see ZipRealty pioneering efforts to make them available to customers."
The combined force of one of the leading real estate Web Sites nationally and the highly detailed imagery available within the Virtual Earth platform provides consumers with a powerful way to search for and view homes results.
About ZipRealty
ZipRealty is a full-service residential real estate brokerage firm. The Company uses the Internet, proprietary technology and efficient business processes to provide home buyers and sellers with high-quality service and value. Founded in 1999, the Company currently operates in 19 major metropolitan areas in 12 states and the District of Columbia. The Company's client-centric business strategy utilizes a sophisticated Web site, which enables home buyers and sellers to access comprehensive local Multiple Listing Services home listings data and other relevant information. The Company also utilizes a proprietary business management technology platform, which reduces costs and allows the Company to pass on significant financial savings to consumers. This Internet-enabled, technology-driven, employee-based model provides the Company with a distinct competitive advantage, allowing ZipRealty to consistently deliver outstanding service to clients. For more information on ZipRealty, visit http://www.ziprealty.com/ or call 1-800-CALL-ZIP (1-800-225-5947).
NOTE: The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Cautionary Language
This release contains forward-looking statements within the meaning of the "safe harbor" provisions of the federal securities laws, including the Company's anticipated rollout of the Virtual Earth technology. The forward-looking statements are subject to risks and uncertainties that could cause actual events to differ materially from those projected, including the risk factors set forth in the Form 10-Q filed with the SEC by the Company for its fiscal quarter ended June 30, 2006. ZipRealty assumes no obligation to update the forward-looking statements included in this release.
Marielle Covington Marcus Gamo Allison & Partners Allison & Partners 415-277-4929 415-277-4925 marielle@allisonpr.com marcus@allisonpr.com
CONTACT: Marielle Covington, +1-415-277-4929, or marielle@allisonpr.com, or Marcus Gamo, +1-415-277-4925, or marcus@allisonpr.com, both of Allison & Partners, for ZipRealty
Web site: http://www.ziprealty.com/
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